Direct WhatsApp Marketing

WB

From system setup to campaign execution, we make WhatsApp marketing simple, effective, and results-focused.

Our WhatsApp team can't wait to chat!

Direct WhatsApp marketing puts your message where it matters most, on your customer’s phone. Instead of relying on ad clicks, this approach uses platforms like Twilio and WhatsApp Business API to deliver promotions straight to your database. It is fast, personal, and designed to drive real action at scale.

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Our process

A WhatsApp Strategy Built for Direct Response

From setup to broadcast and performance tracking, our WhatsApp marketing process is designed for simplicity, speed, and measurable results.

Platform Setup and Account Integration

We start by getting your WhatsApp marketing system ready. This includes connecting Twilio or your preferred provider and configuring all permissions.

Audience Segmentation and Campaign Planning

The goal is relevance. This step focuses on shaping your message around your customers’ needs and planning the delivery strategy.

Message Design and Launch

We create and launch campaigns that are short, sharp, and designed to spark action. Everything is sent directly into your customers' WhatsApp inbox.

Reporting, Optimisation and Scale

Once live, we keep improving. This phase tracks performance and helps grow your reach while refining your approach.

Platform Setup and Account Integration

We start by getting your WhatsApp marketing system ready. This includes connecting Twilio or your preferred provider and configuring all permissions.

Audience Segmentation and Campaign Planning

The goal is relevance. This step focuses on shaping your message around your customers’ needs and planning the delivery strategy.

Message Design and Launch

We create and launch campaigns that are short, sharp, and designed to spark action. Everything is sent directly into your customers' WhatsApp inbox.

Reporting, Optimisation and Scale

Once live, we keep improving. This phase tracks performance and helps grow your reach while refining your approach.

Who we are
Full-Service WhatsApp Marketing Agency

Connect with your audience instantly through direct WhatsApp marketing. By sending messages straight to your customer database using tools like Twilio and WhatsApp Business API, you skip the noise of traditional ads. This method creates a direct, personal line of communication that drives engagement and boosts response rates at scale.

Bulk Promotional Messaging

Send personalised offers, announcements, and updates directly to thousands of customers at once — all within WhatsApp.

Database Campaigns and List Targeting

Work with your customer list or segment it by location, behaviour, or interest. We help you send the right message to the right people at the right time.

Twilio Integration and Setup

We handle the full setup and integration with platforms like Twilio to ensure messages are sent reliably, securely, and at scale.

Two-Way Engagement and Automation

Set up automated replies, lead qualification, or chat flows to create meaningful interaction beyond just a message.

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01.
Platform Setup and Account Integration

We start by getting your WhatsApp marketing system ready. This includes connecting Twilio or your preferred provider and configuring all permissions.

  • Register and verify your WhatsApp Business API account
  • Integrate with Twilio or a secure message delivery partner
  • Set sender ID, branding, and business details
  • Connect your customer database and opt-in sources
  • Test the system to ensure reliable delivery
02.
Audience Segmentation and Campaign Planning

The goal is relevance. This step focuses on shaping your message around your customers’ needs and planning the delivery strategy.

  • Clean and segment your contact list based on key criteria
  • Define message goals like promos, reminders, or updates
  • Plan campaign timelines, frequency, and targeting logic
  • Prepare compliance settings including opt-out options
  • Set clear objectives for opens, clicks, and responses
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public relation agency blue triangle shape
arrow down b
03.
Message Design and Launch

We create and launch campaigns that are short, sharp, and designed to spark action. Everything is sent directly into your customers’ WhatsApp inbox.

  • Write personalised messages for promotions or updates
  • Add images, links, or call-to-actions that drive responses
  • Schedule messages for peak engagement times
  • Monitor message delivery and troubleshoot if needed
  • Launch the campaign and track performance in real-time
04.
Reporting, Optimisation and Scale

Once live, we keep improving. This phase tracks performance and helps grow your reach while refining your approach.

  • Track key metrics like open rate, replies, and click-through
  • Analyse message performance and test variations
  • Refresh copy and visuals to avoid repetition
  • Expand targeting as your database grows
  • Plan recurring campaigns based on proven success
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